Shagufta

Shagufta is an SEO content writer for websites who writes content around wellness and relationships. She's an avid dreamer and learner. Growth, loyalty, and simplicity are the words that describe her.

13 B2B content marketing trends that will change your content game

13 B2B Content Marketing Trends That Will Change Your Content Game 

Consumer behavior has changed, and so does the content marketing business. It’s especially challenging for B2B companies whose most important goal is to educate their audience (businesses) to make them buy. Selling your products or services to people has changed. You can’t just sell and forget about it. Pre-selling conversations to post-selling services are to …

13 B2B Content Marketing Trends That Will Change Your Content Game  Read More »

13 B2B Content Marketing Trends That Will Change Your Content Game 

Consumer behavior has changed, and so does the content marketing business. It’s especially challenging for B2B companies whose most important goal is to educate their audience (businesses) to make them buy. Selling your products or services to people has changed. You can’t just sell and forget about it. Pre-selling conversations to post-selling services are to …

13 B2B Content Marketing Trends That Will Change Your Content Game  Read More »

How content marketing drives sales

How Content Marketing Drives Sales (7 Ways + 5 Best Tips)

Content marketing works like a charm if you want to try your hand at a marketing strategy that sells but doesn’t sound salesy. It’s highly effective in bringing warm leads and is an inexpensive way to hook potential customers in the long term.  You’re doing content marketing the right way when your audience feels like …

How Content Marketing Drives Sales (7 Ways + 5 Best Tips) Read More »

Digital Marketing vs Content marketing

Digital Marketing vs. Content Marketing: What’s the Difference?

Digital marketing vs. Content marketing has become the ultimate debate in the business industry. People might prefer one over the other, thinking they’re the same thing. But that’s only half the truth. Focusing only on digital marketing isn’t enough if you’re not posting content blog posts for your business. These two always need each other …

Digital Marketing vs. Content Marketing: What’s the Difference? Read More »