30 FREE Tools To Write, Edit & Optimize Content

30 FREE Content Writing Tools For Your Blog

Everyone wants to read error-free content that provides them with factual information. With the rising SEO trends, it may become a hassle for you to generate content, that is both factually and grammatically correct.

Good news! There are various Content Writing Tools out there to assist you in your writing journey. From creating the content outline to optimisation and editing – There are tools available for every step in the process. This blog focuses on tools for researching, creating, editing and designing content to help you publish your best blog!

Content Research Tools

Researching what to write, what keywords to use, and backing your content with credible sources takes more time than writing a piece itself. To help you with your research about topics, keywords, and studies – The following are some content-researching tools to assist you.

1. AnswerThePublic

content writing tools
(Photo: answerthepublic.com)

AnswerThePublic by Neil Patel is one of the best tools to get blog topic ideas and create content. The tool offers search insights around your target keyword from Search Engines like Google. It also tells about the trending phrases and questions around your keyword.

The tool allows you to do  3 free daily searches and their historical results. Deciding the blog topic for your next post is not easy. Hence, AnswerThePublic simplifies your content creation process, while keeping up with the trending topics.

2. Ahrefs

content writing tools
(Photo: ahrefs.com)

SEO is one of the most important aspects of content writing. Along with technical SEO, keyword research and optimisation are significant factors in ranking higher on a search engine. Ahrefs is an all-in-one SEO toolset that helps you analyse your competitors, audit and optimise your website, explore content ideas, and track your ranking progress.

The free version of Ahrefs gives you limited access to Site Explorer and site audit which could help you determine your site’s ranking on search engines. With the help of Ahrefs, you can optimise your blog post or even a web page to get a higher ranking on Google search results.

3. Semrush

content writing tools
(Photo: semrush.com)

Semrush is a keyword research tool. Working with keywords and including them in your content is a significant factor for better SERP ranking. The platform is used for site audits, backlink tracking, and visibility insights. This is an all-in-one platform for you to get your research done about SEO, market and social media insights, and advertising. With the free Semrush tool, you can use various features but with limited access. 

4. Google Search Console

content writing tools
(Photo: search.google.com)

Google Search Console is a web service powered by Google that allows you to check indexing status, search queries, and crawling errors while optimising the visibility of your websites. The tool is used for getting verified and reliable keyword data for content optimization and is only accessible with a linked domain name. The reports and tools would help you measure your site’s search traffic, performance and other key insights to optimise your website and rank higher in SERPs.

5. Google Scholar

content writing tools
(Photo: scholar.google.com)

Google Scholar is one of the most credible sources for searching for research studies and scholarly literature and is free to use. From this web engine, you can find articles, theses, books, abstracts, and court opinions across a wide array of disciplines from various sources. You can use Google Scholar to provide factual and research-based proofs in your blog posts to make them fact-based and backed up by research and studies.

6. Site:search (Advanced Search Operators)

Site:search is an advanced search operator used in Google Search to narrow down your search results to a particular website. When you use “site:” followed by a website or URL in Google Search, you get targeted results from that website only. This helps you narrow down your searches and save you time.

Also Read: 10 Content Writing Books to Help You Make $$$ 

Content Creation Tools

For a writer, creating content is the most fun part. After your research, transforming it into a blog post can be a struggle. You need to create a piece that engages the audience, is easy to understand, and is readable. The following are some content writing tools that would help you in content creation. 

7. Evernote

content writing tools
(Photo: evernote.com)

Evernote is a popular note-taking and task-management app for archiving and creating notes with photos, videos, and web content embedded. Here, the notes are sorted in virtual notebooks and allow you to annotate, tag, edit, search, and export these notebooks.

The free version of Evernote helps you take notes in various forms, types, and on any device. It has multiple other features and is a handy tool for brainstorming and putting your thoughts into words.

8. Google Docs

content writing tools
(Photo: docs.google.com)

Google Docs is an online word processor, almost like Microsoft Word, where you can create, and process documents while collaborating and working with others. With Google Docs, you can create and edit your texts and documents in the web browser itself, without any special browser required. It lets you work with other people and your team members in real time, and you can see changes and edits made by people which get saved automatically.

9. OneLook Thesaurus

content writing tools
(Photo: onelook.com/thesaurus)

Like a general thesaurus, OneLook Thesaurus is an online tool for writers to find words, synonyms, rhymes, and adjectives for a given term. OneLook stores data from multiple sources and gives you a comprehensive range of synonyms from various online dictionaries and thesauruses. This tool helps you diversify your vocabulary, and improve your choice of words with more clarity to your editing.  

10. Headline Analyser

content writing tools
(Photo: coschedule.com/headline-analyzer)

Headline Analyser is a tool that evaluates the effectiveness of your headlines based on word choice, length and readability. This tool can improve your Click-Through Rates, enhance SEO techniques and increase engagement. It allows you to have A/B testing, which means analysing which headline is more effective. This, ultimately, saves you a lot of time, by providing instant feedback about the effectiveness of a headline.

11. Surfer SEO

content writing tools
(Photo: surferseo.com)

Surfer SEO is a tool that helps you with the on-page optimization of content like blog posts and articles. It has an in-built keyword research tool, that helps you search your target keyword with a SERP analyser, giving you an in-depth breakdown for a particular keyword.

In these reports, you get the average word count, keyword density, partial match keywords, page speed, and much more. This tool provides you with a more detailed type of data than any other website. This tool can optimise your content and make it rank better on a search engine.

Editing & Publishing Tools

After researching and writing your draft, editing is the next step. Editing a blog post includes grammar checks, readability checks, and SEO optimization before publishing. To help you with these tasks, the following are some content writing tools.

12. Grammarly

content writing tools
(Photo: app.grammarly.com)

One of the most popular editing tools to check grammar and edit your writing is Grammarly. Grammarly is a typing assistant that helps you check spelling, punctuation, grammar, and coherence, detects plagiarism, and gives you suggestions for errors.

The free version of Grammarly gives you basic suggestions along with AI assistance and the paid plans give you more comprehensive suggestions and corrections. This tool reduces grammatical errors in your content and makes it more clear and readable.

13. Hemingway Editor

content writing tools
(Photo: hemingwayapp.com)

Hemingway Editor is one of the editing tools that helps a writer detect errors in grammar, fluency, and sentence structure to make the text more neat and clean. The tool helps you enhance the readability of your text. It is a free online editor that analyses text for coherence and redundancy. The editor ranks text according to various grades, that is according to class level. The lesser the grade is; the better the readability.  

14. Yoast

content writing tools
(Photo: yoast.com)

Yoast is a WordPress plugin for SEO optimization that helps you publish your blog post. The tool boosts your website to perform better in SERPs. It gives you suggestions and tips to increase your site’s SEO and improve overall readability. Yoast SEO automates the technicalities of your website, optimises your content and provides visible results. The free version of Yoast SEO teaches you how to use the plugin, and handy features while giving you easy access. 

15. Rank Math 

content writing tools
(Photo: rankmath.com)

RankMath is another WordPress SEO Plugin that makes it easier to optimise your website content to rank higher on SERPs. The tool provides you with built-in suggestions, lets you optimise important technical SEO settings and controls which pages get indexed and how your data appears as Structured Data. The free version gives you limited features but is suitable for beginners whereas with the paid plans you can access a lot more features.

Also Read: 6 Best Content Writing Courses In India To Make Money

Content Designing Tools

After editing and finalising your draft comes the designing part, where you give visual appeal to your blog post. This may include images, graphics, screenshots, videos, infographics, or GIFs. To cater for these needs, the following are some helpful tools that are free to use. 

16. Unsplash

content writing tools
(Photo: unsplash.com)

Unsplash is a website where artists, photographers, and designers share royalty-free images for everyone to use. The platform provides a wide range of free-to-use images that you can search through keywords or choose from curated collections.

The pictures available on the platform are completely free and do not violate any copyright laws. Unlike traditional stock image websites, Unsplash does not require your subscription or pay for any stock image. The tool provides a cost-effective solution for you to make your blogs better and more aesthetic.

17. Pexels

content writing tools
(Photo: pexels.com)

Pexels is another platform with royalty-free stock images and videos. The videos and photos available on the website are free to use without any violation of copyright laws. The platform provides more than a thousand images on a wide range of themes.

This is a popular website along with Unsplash among bloggers, designers, and students. Pexels provides you with free stock images that are under the license of Pexels and are free from any legal compliance. This also proves to be a cost-effective option for beginners and freelancers.  

18. Canva

content writing tools
(Photo: canva.com)

Using graphics, infographics, and fact-based charts makes your blog look more credible. Canva is an online tool for graphic designing for creating social media graphics and presentations. The platform allows users to create a wide range of visuals, including presentations, infographics, resumes, and much more.

With its variety of templates, images, graphics, and fonts – Canva makes designing easily accessible for anyone at a beginner’s level. With the paid version, you can get access to an even larger number of templates and features.  

19. Nimbus Screenshot

content writing tools
(Photo: chromewebstore.google.com/detail/nimbus-screenshot-screen)

Nimbus Screenshot is a software and browser extension that takes screenshots of web pages and annotates and edits them with text, arrows, and different shapes. Nimbus is available as an extension for search engines like Mozilla Firefox and Google Chrome and also as an independent desktop application.

Writers can use this tool to take screenshots of webpages, articles, or other digital content to include them in their blogs and make them more credible and informative. It has a screencasting feature which creates tutorials and guides, making it easier with a clear and concise process. 

20. Infogram

content writing tools
(Photo: infogram.com)

Infogram is an easy-to-use web-based data visualisation platform that helps you create and share infographics, maps, and digital charts. The platform has an in-built editor that converts user data into infographics for your convenience, which you can share, embed, or publish.

With the free version, there are several features which are helpful if you’re a beginner. As a writer, if you’re a novice in graphic designing or just know the basics – Infogram can help you create infographics to make your blog posts more attractive and appealing. 

21. Giphy

content writing tools
(Photo: giphy.com)

GIFs are short, looping animations, used to convey emotions and create visual interest. To make your blog posts more interesting, GIFs are a great addition. GIPHY is an online platform which stores animated GIF files that you can search and share. Giphy is among the top sources for the newest and trending gifs online along with animated stickers.

You can search, discover, share, and even create your gifs on the platform for free, along with the ones made by world-class artists. This proves to be a great way for storytelling which includes dynamic visuals to complement the narrative.

22. Reduce Images

content writing tools
(Photo: reduceimages.com)

Reduce Images is a free online image tool that changes the size of an image without affecting its quality. You can save files in different change formats like JPS, PNG, or even GIF. Large image files can reduce the speed of your page. To tackle this, you need to keep your images small and in specific dimensions.

With Reduce Images, you can compress them, without tampering with their quality while enhancing your page speed. This tool helps you achieve faster loading times, improves website performance, and optimises your content for mobiles. 

Also Read: What is PPW in Content Writing: 6 Ways to Charge More

Other Content Writing Tools

Apart from the standard process, some other content writing tools may also be useful to you. Now, with the rapid evolution of AI in this industry, you can even use AI for creating outlines and refining your content. But make sure that your content is not AI-generated. The following are some tools that might save you a lot of time.

23. ChatGPT

content writing tools
(Photo: chat.openai.com)

ChatGPT is an AI Language Model developed by Open AI which is designed to generate human-like responses based on the input it receives. ChatGPT can generate ideas, expand a rough outline, get your written text edited or proofread, SEO optimises it and work according to your needs and prompts. With the free version, you can do this and much more.

24. Gemini (Previously Bard)

content writing tools
(Photo: gemini.google.com)

Gemini AI is the first AI model that has outperformed human experts at MMLU. It is the next LLM (Large Language Model) by Google which is more versatile than the previous one. Similar to ChatGPT, you can also use Gemini to generate content ideas, and outlines, use it for research purposes, design strategies, and refine your pre-written content for free.

25. Copyleaks

content writing tools
(Photo: copyleaks.com)

Copyleaks is a platform that offers AI detection, Grammar Checker, AI-generated code detection, plagiarism detection, and prevention services. The platform is designed to help students, educators, businesses, and content creators detect AI-generated content and plagiarised content. You can use most of these services for free and can get some additional benefits with the paid version. 

26. ZeroGPT

content writing tools
(Photo: zerogpt.com)

ZeroGPT is an AI-generated text detector that detects AI-generated content in language, making it an easy-to-use and accessible tool for everyone to check the origin of a text. ZeroGPT has gained considerable recognition as one of the most reliable tools for AI detection and offers you basic services for free, including 15000 characters and 5 file batch checks whereas the paid version offers more features. 

27. Small SEO

content writing tools
(Photo: smallseotools.com)

Small SEO Tools is another platform for you to detect plagiarism in your content. Along with plagiarism detection, the platform offers various other small but significant SEO tools. Small SEO Tools has a large number of free-to-use tools that are accessible and handy for the general public. The website offers more than 100 tools that offer basic services for free.

28. Trello

content writing tools
(Photo: trello.com)

Trello is a project management tool that works for any type of project, workflow, or team. It is a web-based list-making application to add files, and checklists, and customise it for how your team works. Whether it is your blog, website or collaboration with other people – Trello can help you organise your team, tasks, and deadlines for free. 

29. Notion

content writing tools
(Photo: notion.so)

Notion is an all-in-one workspace application that allows users to create, organise and collaborate on various types of content like notes, documents, databases, and tasks. It offers a very inclusive and customisable interface where people can add pages, and blocks and organise them accordingly. For a freelance content writer, Notion can be one of the most useful tools to manage their line-ups, deadlines, potential clients, or collaborations. 

30. Pomodoro.io

content writing tools
(Photo: pomofocus.io)

Pomodoro.io is a productivity tool based on the Pomodoro technique, a time management method. The method breaks down your work into smaller time frames of 25 minutes. This frame is further broken down by 5-minute breaks. This technique was developed by Francesco Cirillo. The website allows you to record tasks, and track your progress and reports to help you be more productive.

Conclusion

Now you have 30 FREE Content Writing Tools in hand to help you create top-quality content. Each of the mentioned tools is focused on enhancing the overall quality of your blog post. These content writing tools can serve you a fortune in your blogging and content writing journey. 

You can choose the most suitable tool for you and get started immediately with your blog!

Good Luck!

 

Author

  • Anubhuti Wadhawan

    Anubhuti is a freelance writer who crafts engaging content. Running on a single cup of coffee, on most days, she prefers books and music over people and loves creating compelling content for you!

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